I meant the figurative meaning of "Lynch mob"(which perhaps only I hold) I should have used "mob justice".
Amazon is a "virtual" person under US Law. I don't like it but it's the reality of corporatism. Amazon can receive justice or injustice. In this case the mob delivered them a heap of injustice.
The worst I can think of would affect a person's psyche, but Amazon is not a person. The analogy is not apt.