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Note that the company being written about in the article is not based in the US, so their situation is different from that of most people incorporating a US company.

For most small companies in the US, the number one reason they pick Delaware is simple: fashion. They see that's where a lot of big companies incorporate, so they want to be there too. For the vast majority of businesses there is no real advantage over incorporating in their own state, and the latter is usually more convenient and often cheaper.

Delaware has some very favorable laws for banks, which is a big reason they are often there. They also have a court system that handles corporate matters in separate equity courts instead of through the regular jury-based courts. This streamlines complex litigation and gets you judges experiences in such matters. This can be a real advantage if you are the kind of company that is expecting complicated issues relating to shareholders or corporate governance, which is why many large public companies incorporate there.

Some prominent examples of big public companies NOT incorporated in Delaware are Apple (California) and Microsoft (Washington). (Microsoft has bounced around--they incorporated in Washington in 1981, then reincorporated in Delaware in 1986 and then reincorporated back in Washington in 1993 where they have stayed).

Nevada is popular for many small companies because it has good protections on privacy if you want to keep your name out of the public record associated with your company.



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