There were anti-Californian campaigns started in the 1970s in Oregon. SNOB (Society for the Native Oregon Born) was started in 1979. It's been going on (in the PNW) for a long time.
The Wiki article on Californication has some dates that suggest it's been a known phenomenon since the 1940s! [0]
The Wiki article on Californication has some dates that suggest it's been a known phenomenon since the 1940s! [0]
[0]: https://en.wikipedia.org/wiki/Californication_(word)