1.5 billion on R&D, 3 billion on marketing. Uber don't get the income from the r... | Hacker News

Hacker Newsnew | past | comments | ask | show | jobs | submit

		Marazan on April 11, 2019 \| parent \| context \| favorite \| on: Uber S-1 1.5 billion on R&D, 3 billion on marketing. Uber don't get the income from the rides without the marketing so I don't get why you get to ignore that when working out if they are profitable or not.

inverse_pi on April 11, 2019 [–]

Does marketing and R&D cost grow linearly with number of rides though?

mechagodzilla on April 12, 2019 | [–]

The “marketing” cost does when it’s driver / rider incentives. It’s literally selling a $10 ride for $8 by chipping in $2 from the marketing budget.

Consider applying for YC's Summer 2026 batch! Applications are open till May 4
Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact